Secure UK airport parking booking website

Work  |  Website Development

Development of airport parking price comparison website

Monster Airport Parking are an airport parking comparison site across 26 UK airports. Using advanced technology the website consolidates airport parking products from major UK suppliers.

Monster approached Oxfinder to help it increase its market share through a combination of improved user experience, and ethical search engine optimisation.

Oxfinder redeveloped the Monster Airport Parking website with a focus on extending user session duration to improve conversion rates. Emotional decision making on the site are enhanced with the use of a friendly monster character (oxymoron alert), specific content for each of the 26 airports, and strong calls to action based on secure affordable parking at guaranteed lowest prices.

Throughout the site the content was re-written or edited to provide a solid platform for an SEO campaign and the structure of the site optimised for improved user experience. Emphasis on schema mark-up data has had an immediate impact on organic search visibility, and will kick-start a new phase of link-building activity to raise the domain authority of the website. At the time of publishing, the new site already has a strong position on Google organic search results, and the focus over the next 12 months is to achieve top 3 positions for all UK airports.

monster airport parking website development
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Call us on 01993 706254 or email info@oxfinder.co.uk

Brand Creative

Update an existing brand style to create a more compelling visual solution.

Prototype

Define user journeys and the creation of a working prototype to achieve optimum user experiences.

Website Design

Style tile and user interface progressed from a working prototype.

Development

Custom-built in WordPress.

Quality Assurance Testing followed by User Acceptance Testing

On-page SEO

Reorganise site structure, meta, schema and keyword focus across website for optimised on-page SEO.

Accessibility

100% accessible to users of all devices from mobile to desktop.

Thanks to Oxfinder we have an impressive and compelling online booking site. They have quickly transformed a tired and non-performing website into a strong sales generating platform. We are delighted with results, and look forward to working with Marcus and the team in the future.

John Anderson  |  Monster Airport Parking

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